Internship Report on Mitchells Fruit Farms Limited

COMSATS Institute of Information Technology, Sahiwal Internship Report on [pic] Renala Khurad, District Okara, Pakistan Submitted to: Dr. Nadeem Akhtar (Assistant Professor) Submitted by: Abeer Zohra MBA-SP09-031 (B4) Submitted on: September 3, 2010 CIIT Sahiwal COMSATS Road, Off GT Road, Sahiwal Phone: 92-040-4016302 Email: info@ciitsahiwal.edu.pk Website: www.ciitsahiwal.edu.pk [pic] In the Name Of Allah, The Most Gracious, The Most Merciful. Ø §Ã™â€šÃ™â€™Ã˜ ±Ã™Å½Ã˜ £Ã™â€™ Ø ¨Ã™ Ã˜ §Ã˜ ³Ã™â€™Ã™â€¦Ã™  Ø ±Ã™Å½Ã˜ ¨Ã™â€˜Ã™ Ã™Æ'ÙŽ Ø §Ã™â€žÃ™â€˜Ã™Å½Ã˜ °Ã™ Ã™â€° Ø ®Ã™Å½Ã™â€žÃ™Å½Ã™â€šÃ™Å½ - Ø ®Ã™Å½Ã™â€žÃ™Å½Ã™â€šÃ™Å½ Ø §Ã™â€žÃ˜ ¥Ã™ Ã™â€ Ã˜ ³Ã™Å½Ã™â‚¬Ã™â€ Ã™Å½ Ù…Ù Ã™â€ Ã™â€™ Ø ¹Ã™Å½Ã™â€žÃ™Å½Ã™â€šÃ™  - Ø §Ã™â€šÃ™â€™Ã˜ ±Ã™Å½Ã˜ £Ã™â€™ ÙˆÙŽØ ±Ã™Å½Ã˜ ¨Ã™â€˜Ã™ Ã™Æ'ÙŽ Ø §Ã™â€žÃ˜ §Ã™â€˜Ã™Å'ÙÆ'Ù’Ø ±Ã™Å½Ã™â€¦Ã™  - Ø §Ã™â€žÃ™â€˜Ã™Å½Ã˜ °Ã™ Ã™â€° Ø ¹Ã™Å½Ã™â€žÃ™â€˜Ã™Å½Ã™â€¦Ã™Å½ Ø ¨Ã™ Ã˜ §Ã™â€žÃ™â€™Ã™â€šÃ™Å½Ã™â€žÃ™Å½Ã™â€¦Ã™  - Ø ¹Ã™Å½Ã™â€žÃ™â€˜Ã™Å½Ã™â€¦Ã™Å½ Ø §Ã™â€žÃ˜ ¥Ã™ Ã™â€ Ã˜ ³Ã™Å½Ã™â‚¬Ã™â€ Ã™Å½ Ù…ÙŽØ § لَمْ ÙŠÙŽØ ¹Ã™â€™Ã™â€žÃ™Å½Ã™â€¦Ã™â€™ Read! In the Name of your Lord Who created. He has created man from a clot .Read! And your Lord is the Most†¦show more content†¦INTRODUCTION 9 1.1 History 9 1.2 Financial Year 10 1.3 Departments of Mitchell’s 10 1.4 VISION 11 1.5 MISSION STATEMENT 11 1.6 QUALITY POLICY 11 2. BUSINESS OPERATIONS 12 2.1 Employees 12 Fig 2.1 Hierarchy of Mitchell’s 13 2.2 Organizational Structure 15 2.3 SWOT Analysis of Mitchell’s 15 2.3.1 Strengths: 15 2.3.2 Weaknesses: 16 2.3.3 Opportunities: 17 2.3.4 Threats: 17 2.4 Mitchell’s Products 18 2.5 Marketing Strategy 19 2.5.1 Market Segmentation Strategy 20 2.5.2 Projected Market Share 20 2.5.3 Target Market 20 2.5.4 Marketing Mix 21 2.6 Competitive Strategy 21 3. Business Process Analysis 22 3.1 Planning Stores Department 22 3.1.1 Head of the Department 22 3.1.2 Objective 22 3.1.3 Scope 22 Fig 3.1.1 Department Hierarchy 23 3.1.4 Duties and Responsibilities 24 3.1.5 Dispatches 24 3.1.6 Essential Documents used in Planning Stores Department 24 3.2 Production Department 25 3.2.1 Head of the Department 25 3.2.2 Objective 25 3.2.3 Scope 25 3.2.4 Labor Force 25 3.2.5 Sections of Production Department 26 Fig 3.2.1 Department Hierarchy 26 3.2.6 Duties and Responsibilities 27 3.2.7 Essential